Tapping into a community of more than 100,000 ambassadors, Bubble has a close view of how young consumers' beauty habits are evolving. Founder and CEO Shai Eisenman says its latest launch, the hydration mist Cosmic Rain, responds to a shift toward simpler routines and growing demand for multifunctional products. Bubble has surpassed $500 million in lifetime retail sales and expanded to 17,000 doors, demonstrating how its consumer insights translated into business results. Despite recently exploring strategic options, the brand isn't pursuing a sale. “We decided the right path was to remain independent and continue building the business ourselves,” says Eisenman. “Right now, our focus is becoming the No. 1 brand in mass skincare.” Read More >
