Almost every skincare commercial shows someone closing their eyes while applying a product. But why?
I think it has a lot to do with it being a signal of safety.
When we slow down, engage in gentle touch, and create moments of stillness, we invite the parasympathetic nervous system to take over. Our body shifts from alertness into restoration.
A skincare ritual is not only about what we apply to our skin. It is also about the message we send to our nervous system: you are safe, you can rest.
